Evolution Systems

Evolution Systems is one of Australia’s leading providers of managed IT, cyber security and hosting services. Evolution was struggling to communicate a changing product set and required a new platform to better serve content for its range of products as well as more efficiently generate potential new customers.

As part of the solution, I built a javascript human input form. The form is seamless and subtly guides the user through what is typically a painful new business sales call. The form itself can be saved at any time assigning a token to the session to save data up that point.

The development of a cleaner and modular site information architecture alongside the front-end built in the UIkit framework allowed for marketing and business development staff within the business to more easily adjust key  messaging and content. Integration with WordPress and a visual composing tool allows staff to further adjust the data flow within the new sales generation tool allowing for a more robust way to test and learn from user behaviours on the site.

The new platform launched in late 2018. Success rates are yet to be compiled.

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